Branding
Bloom Brand Identity
A full visual identity for a floral lifestyle brand -- logo, color palette, and print collateral. Every touchpoint was designed to feel considered, cohesive, and quietly alive.
Portfolio
A collection of creative work, grown with intention.
Illustration
Petal & Stem
A botanical illustration series celebrating native Spring wildflowers. Each piece was drawn from life, honoring the quiet precision and fleeting beauty of the season.
Print
Morning Light Zine
An independently published zine exploring the quiet rituals of Spring mornings -- coffee, birdsong, golden windows. Handcrafted layouts with a warm, tactile sensibility.
UI Design
Verdant App UI
Mobile UI design for a plant care companion app -- intuitive, calm, and rooted in a soft nature-forward design language. Designed to feel like a breath of fresh air.
Packaging
Seedling Packaging
Eco-friendly packaging design for a seed kit subscription box. The design balances earthy warmth with clean, joyful typography -- packaging that earns its place on the shelf.
Typography
April Typeface
A custom display typeface inspired by the curves of Spring petals and the branching lines of leaf veins. April is expressive without being fussy -- made for headlines that mean something.
Print
Garden Hour Poster
Event poster series for a community garden festival, designed with hand-lettering and intricate botanical motifs. Each poster celebrates the season while working as a standalone piece of art.
Art Direction
New Growth Campaign
Art direction for a seasonal campaign celebrating renewal -- photography, layout, and copy direction working together with purpose. Spring, made into something you can see and feel.